Mumbai: ZEE5 has announced its special subscription packs for the Kannada speaking audience. In a first of its kind category initiative, the Kannada Premium packs are priced at INR 49/- monthly and INR 499/- yearly. Subscribers will have unlimited access to the entire repertoire of Kannada content on the platform including their favourite ZEE Kannada shows ‘Before TV’, blockbuster Kannada films and ZEE5 Originals.
This comes close on the heels of the success enjoyed by the Tamil and Telugu Premium packs that ZEE5 announced similarly for the respective audiences. In fact, subscribers can also avail a further flat 50% cashback if they avail the subscription via Paytm.
The Kannada catalogue includes a plethora of content for its viewers such as the popular ZEE5 bipoic Karenjit Kaur – The Untold Story of Sunny Leone Season 1 & 2 and other Originals like Kaali, B.Tech, Yenidu Aascharya, Khaar, Akoori and many more. World Digital Premieres like Goli Soda, Mari Tiger, Terrorist and other blockbuster films. ZEE Kannada shows – Kamali, Yaare Nee Mohini, Sri Vishnu Dasaavathaara, Sa Re Ga Ma and so on. In addition to this, ZEE5 has an exciting content line up to build an unparalleled Kannada portfolio.
Manish Aggarwal, Business Head, ZEE5 India, said, “We are the first OTT player to introduce special language specific packs and we have seen tremendous success with the launch of Tamil and Telugu premium subscription packs on the platform. In our endeavor to cater to the language consumer, we have announced a Kannada special subscription pack as well. With the combination of ZEE Kannada TV shows available ‘Before TV’, blockbuster films and ZEE5 Originals, the consumer has a range of content to choose from.”