Mumbai: Wrap2Earn, a cab branding specialist, has announced a strategic partnership with Cityflo, a premium bus service offering home-to-office rides in Mumbai and Hyderabad. This collaboration grants Wrap2Earn exclusive advertising rights on all Cityflo buses, enabling brands to leverage a powerful advertising medium that reaches millions of commuters across two major cities.
“By partnering with Cityflo, we’re offering advertisers a unique opportunity to tap into a premium audience that represents new-age corporate India,” said Elmer, CEO of Wrap2Earn. “This collaboration is a seamless extension of our cab branding expertise, further strengthening our prowess in the transit advertising space.”
The partnership provides advertisers with access to a larger-than-life canvas on Cityflo’s premium fleet of buses, as well as the opportunity to target thousands of Cityflo passengers through internal bus branding. Additionally, advertisers can launch impression-based ad campaigns digitally on the Cityflo app, complementing their offline marketing strategies.
“We view Wrap2Earn as the ideal partner due to their expertise and focus on delivering high-impact, quality campaigns for their clients,” stated Jerin Venad, Co-founder and CEO, Cityflo. “The Cityflo fleet is the most striking transit media asset in Mumbai at the moment. This partnership will elevate our presence by introducing relevant campaigns that resonate well with our brand.”
As cities like Mumbai and Hyderabad continue to evolve, the demand for impactful and engaging advertising strategies grows. Together, Wrap2Earn and Cityflo are poised to transform the transit advertising landscape, providing brands with unparalleled opportunities to connect with their target audiences in meaningful ways.