Anand Halve, co-founder, Chlorophyll and a veteran brand strategist has passes away.
His close associate Kiran Khalap, who is also the co-founder of Chlorophyll has tweeted this shocking news today morning at 9:51 AM.
He co-founded Chlorophyll along with Kiran in 1999. Prior to that he was associated with Enterprise Nexus for close to a decade. He has also closely worked with legendary adman Mohammed Khan. Halve started his advertising journey away back in 1977 by joining Lintas, post that we spent a short time start-up Fulcrum with Kersy Katrak.
Anand was a post graduate from IIM Ahmedabad and has authored books including Planning for Power Advertising (2005), AdKatha: The Story of Indian Advertising (co-authored, 2011) and Darwin’s Brands: Adapting for success (2012).