New Delhi: Timex Group has announced the release of its newest special edition collection in collaboration with Netflix’s Stranger Things. The Timex x Stranger Things collection brings together two cultural phenomena that will turn the watch world Upside Down, launched just in time for Season 4 of the sci-fi-horror drama to make its debut. Volume 1 of Stranger Things 4 premiered on May 27 and is currently streaming globally on Netflix, with Volume 2 launching on July 1, 2022.
For this special edition collection, a brave exploration of the Timex archive has resurfaced three cult classics from this iconic era – Timex Camper, Timex T80, and the Timex Atlantis.
“With the Timex x Stranger Things collection, two cult franchises join forces to create a capsule that is intrinsic to this pop culture moment,” says Shari Fabiani, Sr. Vice President Brand Marketing and Creative Services at Timex Group. “Through rich storytelling and ageless design, these special edition styles proudly resurrect one of history’s most expressive decades that transcends through all generations,” she added.