Thomson Digital announced its foray into the EdTech industry with the launch of Q&I, a first-of-its-kind assessment-led platform for the preparation of JEE and NEET.
Q&I’s radically different approach shifts away from general syllabus-based learning to unique need-based learning. The platform’s adaptive learning engine curates a customized and clear preparation plan for an individual by providing a detailed subject and topic-wise analysis and benchmarking each individual’s performance with the peer group. It conducts a diagnostic test that analyses the students’ strengths, weaknesses, opportunities, and hurdles and accordingly supports the students’ journey of preparation and clearing the competitive exams.
Talking about the product at length, Vinay Singh, Executive Director and CEO, Thomson Digital and Q&I, said “Q&I is a platform specifically curated for students preparing for JEE and NEET. The platform understands that each individual is unique, with different strengths, goals, and needs and accordingly aims to help students with a personalized approach using the power of AI, data analytics and machine learning to facilitate faster learning based on intrinsic abilities and preferences. Through this platform, we aim to bring a paradigm shift in the competitive exam preparation segment and most importantly to bring ‘tech’ back into EdTech.”