Mumbai: Team Pumpkin, a digital-first agency, has secured the social media mandate for Kotak Securities Limited (KSL), one of India’s full-service stock broking firms catering to retail and institutional investors across all segments of the capital market.
Team Pumpkin will handle KSL’s digital marketing, developing and executing social media strategies to strengthen the brand’s online presence and reach new investor segments.
Speaking about this collaboration, Swati Nathani, Co-founder of Team Pumpkin remarked, “We are thrilled to be associated with Kotak Securities. The digital marketing landscape is ever-changing, and we understand the need to stay ahead of the curve. We look forward to leveraging our digital marketing prowess to create impactful campaigns that resonate with investors and propel their continued success in the online space.”
Iti Mehrotra, Chief Marketing Officer at Kotak Securities Ltd, says, “At Kotak Securities, we’re constantly evolving to cater to the dynamic needs of our stakeholders. In today’s digital age, a strong online presence is paramount for reaching new audiences and equipping them with the resources they need to make informed investment decisions. We are confident that Team Pumpkins’ proven track record and expertise will be significant in achieving our digital goals and further solidifying our brand leadership online.”
Team Pumpkin will manage Kotak Securities’ digital marketing, using data-driven strategies to boost brand awareness and growth. The Mumbai-based team will ensure consistent brand messaging and stakeholder engagement.