Mumbai: This Women’s Day, TATA Starbucks has joined hands with IGP, a leading D2C multi-category gifting platform, to celebrate women’s strength, achievements, and individuality in a heartfelt way. As part of this collaboration, women customers visiting over 100 select Starbucks stores in India will receive a rose—a simple yet meaningful gesture from IGP to honor them on this special day.
Speaking about the initiative, Mitali Maheshwari, Head of Product and Marketing, TATA Starbucks, shared, “At TATA Starbucks, we remain committed to creating spaces where people can connect and celebrate meaningful moments. This Women’s Day, our collaboration with IGP is a reflection of that commitment, going beyond coffee to foster connections and appreciation. A simple yet thoughtful gesture like this allows us to celebrate and recognize the incredible women who are part of our community.”
Echoing this sentiment, Tarun Joshi, Founder and CEO of IGP, added: “At IGP, we believe that every occasion deserves to be celebrated with thoughtful gifts. Our collaboration with Starbucks on Women’s Day is a tribute to the strength, resilience, and brilliance of women everywhere. Through this partnership, we aim to create experiences that go beyond a simple gift, making every gesture a symbol of appreciation and empowerment.”
By combining the comforting charm of Starbucks with IGP’s expertise in thoughtful gifting, this initiative is about more than just a rose—it’s a celebration of empowerment, recognition, and gratitude for the women who make a difference every day.