Mumbai: Tata Salt, a player in India’s salt market has brought back its ’80s jingle, ‘Namak Ho Tata Ka, Tata Namak’. Kajol hums along to the tune.
Reflecting on the campaign’s legacy, Kajol shares her thoughts, saying, “It feels great! It is such an iconic campaign. One still remembers the jingle till today. It’s great to be part of this celebration and see it in its new avatar. Really happy to be here.”
Tata Salt tells great stories in its fun videos, showing how their jingle is everywhere, making them the ultimate “Desh ka Namak”!