Mumbai: Tata Play introduces Anime Local, a new ad-free service offering Japanese animation in Hindi, Tamil, and Malayalam to all subscribers. Accessible on the Tata Play mobile app, viewers can enjoy Anime Local on the go.
Anime Local on Tata Play offers a diverse selection of curated anime content for just Rs. 2 per day, including popular shows like Naruto and Black Clover in Hindi, Tamil, and Malayalam.
Commenting on the successful launch of another niche programming service, Tata Play’s Chief Commercial and Content Officer, Pallavi Puri, said, “The evolving preferences of our TV audiences have been the driving force behind the innovative programming we’ve envisioned for our platform services. Anime Local on Tata Play will be yet another jewel to our exhaustive offering. The palette for Anime content has been growing, and our new service will provide top notch content, to suit that growing appetite. We thank our partner Culver Max Entertainment for putting together this curation for us.”
Adding to the same, Leena Lele Dutta, Business Head – Sony YAY!, (CMEPL) commented, “In today’s world, where innovation drives the evolution of entertainment, anime has emerged as a global sensation and is rapidly growing in India. To meet this growing enthusiasm, we are thrilled to launch ‘Anime Local’ with TATA PLAY, that aims to revolutionize the anime viewing experience for Indian fans.”
Tata Play’s Anime Local, among its 45+ services, offers entertainment for all ages. The Value Added Services feature diverse content genres like Entertainment, Kids, Learning, Regional, and Devotional, ensuring ample viewing options. Explore Tata Play (formerly Tata Sky) DTH Services in India for more information.