SureRest, a mattress brand, has launched a TVC campaign starring Tamannah Bhatia ahead of the wedding season.
The TVC featuring Tamannah is seen in a home that has a wedding, sitting on a new mattress encouraging all newlyweds to have a good beginning with SureRest Mattress. The video ends with a message that people can get free bed sheets, pillows, and pillow covers with SureRest Mattress this wedding season. The mattress brand is also offering discounts of up to 15pc.
Speaking about the announcement, Uttam Malani, Executive Director at Centuary Mattress, said, “Tamannaah is a good strategic fit for SureRest. Our focus markets are Andhra Pradesh, Telangana, and other Southern markets, and Tamannaah has a strong following across Andhra Pradesh and Telangana. She is an icon people look up to. We are sure the campaign will help the brand SureRest to scale its sales this wedding season.”
Commenting on the TVC launch, Tamannaah Bhatia, said, “SureRest is a household name and stands for quality and innovative products and ranges. The mattresses are one of the best in their segment. I am glad to be able to represent the brand and encourage people to focus on their health. Good sleep means a healthy body, and it is only possible with a suitable mattress.”