Mumbai : As per the ratings of Hindi GEC for week 15, All leading Hindi GECs witnessed a declining trend with Star Plus and Sab TV happen to be the top decliners. The over all dropping scenario can be attributed to the ongoing season of IPL.
According to TAM data for week 15, Star Plus stood on top position despite a decline to 601 million GVTs in week 15 from 633 million GVTs in week 14.
Standing at no. 2, Colors witnessed a marginal drop to 409 million GVTs in week 15 against 416 million GVTs in week 14.
At no. 3 Zee TV also declined to 388 million GVTs in week 15 which from 405 million GVTs in the previous week.
Sab TV at no. 4 saw a major decline in its ratings to 295 million GVTs in week 15 from 325 million GVTs in week 14. However, the channel retained its 4th position marginally ahead of Life OK.
At no. 5 Life OK too witnessed drop in ratings as it fell to 287 million GVTs this week from 301 million GVTs in week 14.
Sony Entertainment Television (SET) at no. 6 marginally declined to 221 million GVTs in week 15 from 235 million GVTs in week 14.
Star Utsav stood at no. 7 over taking Zee Anmol despite declining to 95 million GVTs in week 15 from 96 million GVTs in week 14.
Zee Anmol saw a larger decline as it fell to 92 million GVTs this week from 98 million GVTs in week 14 and it also dropped down to no. 8
&TV at no. 9 saw its ratings drop down to 88 million GVTs in week 15 from 92 million GVTs in week 14.
Rishtey was the only Hindi GEC to see an increase this week as it rose to 58 million GVTs from 56 million GVTs in week 14. while, Sony Pal declined to 44 million GVTs in week 15 from 55 million GVTs in week 14 and Sahara One took a big dip in ratings to 6 million GVTs in week 15 from 9 million GVTs in week 14.