Tag: WARC’s Global Advertising Trends

TV still the preferred ad medium for soft drinks and food sectors, but most product categories are moving ad investment online: study

October 1, 2019

TV still attracts over two-thirds of advertising investment within the soft drinks sector, while a similar share is seen in ...

Social advertising growth halved over the last year; Facebook looks to new revenue streams as ad market cools: WARC’s Global Advertising Trends

July 2, 2019

WARC, the international marketing intelligence service, has found that advertising revenues among key social and messaging companies rose 26.2% year-on-year ...

Tag: WARC’s Global Advertising Trends

TV still the preferred ad medium for soft drinks and food sectors, but most product categories are moving ad investment online: study

Social advertising growth halved over the last year; Facebook looks to new revenue streams as ad market cools: WARC’s Global Advertising Trends

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