Road to 2024: Days of ‘easy e-commerce’ numbered with phase out of third party cookies, say practitioners
After announcing a delay of two years in its plan to end support for third-party cookies on its Chrome browser ...
Tag: Third-Party Cookies
Nearly 50 pc publishers more likely to use clean rooms than marketers: Report
Lotame, a flexible data solutions provider to future-proof connectivity and drive performance across all screens, today released findings from its ...
First-party data in focus even as third-party cookies get extended lease
Tech giant Google has further delayed the phase-out of third-party cookies in its market leading Chrome browser. In 2021, Google ...
Digital consumer relationships will be earned by customer experience and value exchange: Sir Martin Sorrell
Google has explicitly stated it will not build alternate identifiers to track individuals as they browse across the web or ...
