Brands face challenges in planning for quality marketing in an AI-driven world
After a challenging 2023, WARC Media predicts global advertising spend will double its growth in 2024 with spend expected to ...
Tag: The Voice of the Marketer 2024
61 pc marketers expect business to improve in 2024, investment in brand marketing seen at record high: Report
Despite concerns about the economy, 61 pc marketers expect business to improve next year as against the current year, according ...
