From India to the world: Tynor eyes global leadership
Brand names are hardly top of mind in orthotics. Is the category still chemist-driven? How big is the unorganised segment? ...
Tag: Straight Talk
Idea is for BlissClub to be the premium brand in the activewear market: Sneha Subramanyam, Director of Brand
BlissClub has started offline stores in Bombay and Bengaluru. What are your expectations from the offline stores? Are you planning ...
How Cycle rode cricket to unite India in prayer: Q&A with Arjun Ranga, NR Group
If you watched the match, you could not have missed it. As cricket fans pray for a decision in their ...
Without innovation there cannot be consumer love: Bharat Sethi, Rage Coffee
The Virat Kohli-backed omnichannel coffee venture claims to be on track to close this financial year with a Rs.100-cr topline, ...
Straight Talk: Leveraging legacy in a phygital world
‘Leveraging legacy: Remaining relevant with resonance’ was the theme of a panel discussion at MediaNews4u Straight Talk on 18 November ...
Straight Talk – Digital only channel of hope for pleasure products: Vishal Vyas, TTK Healthcare
Would Indians buy vibrators like their western counterparts? Or would they prefer some other product from a ‘pleasure superstore’? When ...
Straight Talk – Dabur Rising: With distribution push, different products for e-com and regional focus
“As a company what Colgate spends across one brand, we spend across 40 brands, that’s the difference between them and ...
Straight Talk: The brand stories of FreshToHome, Chai Kings, Veranda Learning, Off & On
A panel discussion on ‘Building new age brands with the omni-channel consumer’ at MediaNews4u.com Straight Talk 2022 moderated by Prakash ...
Straight Talk: Mobile online, groceries offline – How demographics define buying channels in South India
The Hindi heartland of India has a similarity with Tamil Nadu. When households in both markets buy FMCG products, they ...
iD is a brand built on consumer trust: Rahul Gandhi, CMO
iD Fresh Food, the brand synonymous with wet idli-dosa batter in the country, is rapidly expanding its product portfolio. The ...
