Safety first: Debate rages on posting childen’s pictures on social media
‘To share that really cute image of my child or not’ – that’s a dilemma parents often face. Then there ...
Tag: Shweta Purandare
Was SBI Life right in using competitors’ taglines?
Friendship day in India was observed on the first Sunday of August, as usual brands jumped onto the bandwagon to ...
Does India need more transparent food labels?
Mondelez’s Bournvita was doing the rounds on social media thanks to a post on its sugar content – and its ...
Are brands steering clear of Ramzan of late?
Brands leave no stone unturned during festive occasions. Apart from festive offers and collections, campaigns riding on the mood are ...
#OneChangeForHer: Why do very few women reach leadership positions?
Ahead of International Women’s Day on 8 March 2023, MediaNews4u.com reached out to women from advertising, media and marketing who ...
Can Engage One Soul replicate CK One’s success?
Gender neutrality seems to be ‘in’. Be it fashion or fragrances, it is no more taboo among brands and consumers. ...
Will influencers be less influential with #Ad declarations?
The Department of Consumer Affairs under Ministry of Consumer Affairs, Food and Public Distribution released a guide ‘Endorsements Know-hows!’ for celebrities, ...
‘Air India needs to rework on its customer centricity’
Air India was in the news for all wrong reasons, again. This time, for inaction against unruly behaviour of the ...
Crossfire: Did Vim’s ‘Black’ adventure misfire?
#VimBlack was trending and not for the right reasons. The HUL dishwash brand meant to say that men sharing the ...
Brands in Pride Month: In solidarity with the community or pride-washing for optics?
Pride Month 2022 has arrived and for the past few years, national and multinational brands are taking part in the ...
