H&M India names Helena Kuylenstierna as Director
Bangalore: H&M India has appointed Helena Kuylenstierna as the new Director for its operations in India. Based at the head ...
Tag: Retail
Madison World appoints Rohin Desai as Chief Client Officer – Media Buying
Rohin Desai has joined Madison World as Chief Client Officer – Media Buying. This is his second stint at the ...
Retail, consumer goods, and travel sectors can boost customer acquisition and revenue through generative AI: Accenture
Mumbai: Information overload is causing frequent basket abandonment in retail, consumer goods and travel purchases according to Accenture research. Retail, ...
C Com Digital wins digital mandate from VIDHYOU Skincare
Strap: The company will develop a comprehensive brand communication strategy for VIDHYOU to reach the appropriate stakeholders. C Com Digital ...
In the premium space, online is still a niche: Sanjali Giri, House of Beauty
Tell us about Anastasia Beverly Hills’ foray into the Indian market. Anastasia Beverly Hills is one of the international brands ...
Archies rebuilds retail presence, eyes space for ‘social expression’ marketplace
The pandemic was a testing time for anyone in retail, perhaps more so for brands in discretionary spending categories. For ...
Inconsistent targeting and disparate reporting: Key factors fuelling inefficiency in retail media
Inconsistent targeting (43pc) and disparate reporting (41pc) across channels/tactics emerge as the primary drivers of inefficiency in retail media, according ...
Wellbeing ups omnichannel play, driven by gut and beauty range
Edited Excerpts: From net revenue of under Rs.20 cr in FY 22, you had stated in November 2022 that you ...
Big chunk of sales in premium price points comes from offline channels: Apoorv Sharma, Mokobara
Started in 2020, luggage and accessories maker Mokobara Lifestyle opened its first offline store in Bengaluru in May 2023. The ...
Crayons Advertising IPO oversubscribed by 147.61 times, receives 63.14 Cr bids amounting to 4104.67 Cr
Crayons Advertising, an end to end integrated ad-tech company, clocked 147.61 times subscription worth Rs. 4,104.67 Cr. The Retail portion ...
