Bipin Pandit: Affable ally with steely resolve – ‘backbone’ completes 25 years with The Ad Club
Presidents may come and presidents may go, but The Advertising Club secretariat goes on. The backbone of all the events ...
Tag: Ramesh Narayan
Think Through: How do Adani takeover and talent exits impact NDTV? Will Hindenburg headwinds hit broadcast brand?
“Wind of change happens whenever a merger or a takeover happens in organisations. Look at Twitter Inc. Each organisation is ...
Plant-based meats: Non-vegetarians buying in with a conscience
Plant-based meat products considered to be meat substitutes have gained a lot of prominence. With rising awareness of climate change and ...
Crossfire: Did Vim’s ‘Black’ adventure misfire?
#VimBlack was trending and not for the right reasons. The HUL dishwash brand meant to say that men sharing the ...
Client or agency – who owns the creative idea?
Motilal Oswal’s latest ad was done in-house. But it was a replica of a campaign created for the brand in ...
Are online rummy and poker games of chance or skill?
The Indian gaming industry is one of the fastest growing sectors of the Indian media and entertainment sector. As per ...
Nigeria bans non-Nigerian models: Will Indian ads drop ‘aspirational’ white skin? Part 2
Nigeria announced a ban – effective 1 October 2022 – on non-Nigerian models and VO artistes in advertising on Nigerian ...
IAA Global re-elects Pradeep Dwivedi as VP & Area Director of APAC Region for 2022-24 term
Pradeep Dwivedi, Group CEO of Eros Media World Plc has been re-elected as the VP and Area Director for the ...
Editorial: What 10 years of viewing ads with a gender lens tells us
Sometime in 2013, Population First’s Director Dr AL Sharada, who views almost everything instinctively with a gender lens, started reviewing ...
Brands in Pride Month: In solidarity with the community or pride-washing for optics?
Pride Month 2022 has arrived and for the past few years, national and multinational brands are taking part in the ...
