Speed, Trends, and Accessibility: How Fast Fashion Marketers Are Winning Over Gen Z
Gen Z has transformed the way we think about shopping. This cohort, born between 1997 and 2012, views retail as ...
Tag: Q-Commerce
The role of Q Commerce in D2C brands
As the business of D2C brands continues to strengthen in India, the role of Quick Commerce or Q Commerce is ...
Nilon’s and Django Digital reunite for a comprehensive digital strategy
Mumbai: Nilon’s, one of the leading FMCG brands in the country, announces its reassociation with Django. This also extends the ...
Low frequency categories gaining share with Q-Commerce: Aadit Palicha, Zepto
“When you look at what is happening in Q-commerce outside the flashy headlines, the reality of today is that we ...
