Digital usage for OTT content discovery surges in small towns: Report
Boston Consulting Group (BCG) and Meta today announced the launch of a new report titled ‘Seeing the BIG Picture - ...
Tag: OTT
Disney+ Hotstar facing loss of 15 mn subscribers in 2023
Despite some promising content lined up for the second half of 2023, including the Asia Cup and the ICC fifty-over ...
aha elevates Ajit Thakur as Director, Ravikant Sabnavis named CEO
OTT Platform aha has announced a few significant changes in leadership today, in line with its growth plans. Ajit Thakur, ...
Nikhil Gandhi bids adieu to MX Player
MX Player announced that Nikhil Gandhi has decided to step down as the company’s Chief Operating Officer (COO) to pursue ...
Transparent, unbiased measurement tool for OTT agreed by all welcome: Manish Kalra, ZEE5 India
The team at ZEE5 is riding high on the success of its Tamil original Ayali, and also the overall performance ...
Originals critical for OTT differentiation, should be ‘made for India’ at right budget: Experts
OTT originals with powerful story-driven content have connected resoundingly with audiences. Shows like Sacred Games, Pataal Lok, Family Man and ...
ZEE5 consolidates its prominence in south with viewership surge in Tamil market
ZEE5, India's homegrown video streaming platform, has claimed a 54pc increase in viewer base and a 63pc increase in active ...
Tata Play Binge partners with Travelxp
Tata Play Binge onboards Travelxp as the latest addition to its entertainment portfolio and expands its OTT family to 25+ ...
Will HBO content exit hit Disney+ Hotstar base?
In a recent social media post, Disney+ Hotstar announced that starting 31st March 2023, HBO content will be unavailable while ...
Aaj Tak tops Hindi news genre across all endpoints; Disney+ Hotstar most viewed OTT: Chrome DM’s cross-media measurement report
According to the Chrome DM's cross-media measurement report, which was launched on February 23rd, Disney+ Hotstar dominates the OTT market ...
