Times Network launches #ActNow, a mental health initiative in association with Nielsen
Mumbai: In 2017 alone, 197.3 million people had mental health disorders in India (Lancet Psychiatry 2020) implying that while, at ...
Tag: Nielsen
Spotify Study Shows Listeners Have Strong Affinity for Artists Behind the Music
MUMBAI: Spotify India has released key highlights of its recently commissioned Nielsen study, ‘Culture & Audio Streaming Trends’ (CAST), which ...
Total TV viewership grew by 24% in week 18: BARC
The 8th edition of BARC and Nielsen’s report shows the difference in consumption patterns of consumers from the Pre-COVID period ...
PM Modi’s Economic Package address to the nation garnered 4.3 BN viewing minutes: BARC
BARC India and Nielsen have released the 8th edition of TV and Smartphone consumption which explains the impact of COVID-19 ...
Movies keep viewers glued to TV during lockdown
In the South week on week, we are seeing a spike on the Movie genre. The South Channels are leveraging ...
WARC Data relaunched; collaboration with Nielsen to add new category data
WARC has today re-launched WARC Data, an independent and dedicated data product that helps brands, agencies and media owners plan ...
Nielsen revises down FMCG growth forecast to 9-10 percent in 2019
Mumbai: According to market research and insights firm Nielsen, the FMCG sector seems to be inching towards a slowdown, with a ...
