Actionable Digital Marketing Strategies to Drive Brand Performance
The digital universe is one of the most dynamic places today. It is perhaps the only media where a brand ...
Tag: Native Advertising
Powering Customer Acquisition with Performance Marketing
The internet has opened new regions, territories, and market opportunities to businesses on a digital scale. Digital platforms, like social ...
Balancing Brand Safety and Audience Engagement in Digital Campaigns
With the initiation of the worldwide lockdown, digital campaigns have gained unprecedented importance in the marketing mix for most brands. ...
MGID introduces Contextual Intelligence for Native Advertising
MGID, the global pioneer in native advertising, announced today the official release of its Contextual Intelligence solution. The product allows ...
Assuring Brand Safety and Content Relevance with Native Advertising
The focus for advertisers is always on generating higher revenues, but there are several other factors that they need to ...
The Future of Advertising is Native Advertising on the Open Web
The events of 2020 have brought about significant and lasting impacts across the advertising industry. Multiplied by today’s societal and ...
It’s Time to Get Programmatic with Native
In every channel and interaction, the best advertising is driven by the consumer experience. The better that experience is perceived ...
