Enthusiasm for the metaverse and extended reality is highest in emerging countries, finds Ipsos Survey
A new global survey conducted by Ipsos for the World Economic Forum finds about half of adults across 29 countries ...
Tag: Metaverse
Decoding the Metaverse: ‘Unlocking true potential lies in understanding what users will engage with’
By definition, metaverse is a virtual-reality space in which users can interact with a computer-generated environment and other users. According ...
Blink Digital forays into NFTs and the Metaverse with the launch of its Web3 vertical
Riding on the rise of NFTs & Metaverse, Blink Digital, an internationally acclaimed digital agency, announces its full-fledged footing into ...
ZEE unveils its Technology and Innovation Centre in Bengaluru
Bengaluru: Zee Entertainment Enterprises Ltd. (ZEE), a leading media & entertainment powerhouse today announced the launch of its Technology and ...
Goafest 2022: Web2 was about “Reading and Writing’; Web3 is about ‘Read, Write and Own Digital Assets’: Gowthaman Ragothaman
“Digital ad spends will be twice the TV ad spends by 2025 and is projected to touch Rs 100,000 crore ...
90% of respondents think metaverse will have an impact on sport and entertainment: Wunderman Thompson survey
Mumbai: Wunderman Thompson Intelligence this week publishes New Realities: Into the Metaverse and Beyond, an analysis and roadmap for adland ...
Diageo India’s content marketing is not outwardly promotional, instead serves to educate consumers: Ruchira Jaitly
McDowell's No1 Soda, Diageo India's flagship brand, has been associated with Royal Challengers Bangalore, Kolkata Knight Riders, Mumbai Indians, Sunrisers Hyderabad, and Rajasthan ...
A world without boundaries: How brands can truly innovate in Metaverse
The Metaverse is a gamechanger of epic proportions. It has opened-up a whole new world of possibilities, establishing new frontiers ...
COLORS designs a 360-degree immersive on ground and digital campaign for ‘Dance Deewane Juniors’
Mumbai: COLORS, India’s leading Hindi General Entertainment channel, has developed a specially curated immersive, multichannel, and multiplatform digital and marketing ...
HeftyVerse and Ajay Devgn come together to launch the Runway 34 game in metaverse
HeftyVerse, a Web 3.0 initiative by Hungama, is all set to take the next big step in the metaverse. In ...
