Tag: Karan Rajpal

LTIMindtree has named Karan Rajpal as Senior Director – Marketing. He previously worked for EnableX as Head of Marketing.  Announcing ...

Marketing titles remind us time and again what a ‘good’ campaign is, reinforcing an awardable, out-of-the-box template. 2023 too had ...

Fair chance this has happened to you – you were using Google Maps to navigate, and it guided you into ...

Most often, this column is about marketing. But, from clever puns in app update notes to the gravity-defying spin in ...

Among companies only focussed on cars, Maruti Suzuki is India’s largest listed company. It is also the market leader for ...

The last decade has been monumental for the media industry. From a monolithic, ‘large players take all’ scenario, the content ...

Famed Investor Charlie Munger once sent a large envelope to an author and academic named Dr. Robert Cialdini. Inside, was ...

A staple in every Indian household and a mother’s favourite kitchen accessory, Tupperware is going through a financial crisis and ...

The past 12 months have been, as they say, the best of times, and the worst of times. Advertising, usually ...

According to the latest annual advertising report by Madison Group, within digital ad spends, video continues to lead in terms ...