GroupM’s EssenceMediacom wins Media Mandate for Wonder Cement
Mumbai: EssenceMediacom, the media agency under GroupM, joyfully declares its success in securing the media mandate for Wonder Cement. This ...
Tag: IPL
On TV – Indexed ad volumes/per channel for IPL 17 registered 16% growth for the first 55 matches: TAM Sports
Mumbai: On television, Indexed ad volumes/per channel for IPL 17 registered growth of 16% compared to IPL 16 for the ...
Tata, Amul, and Angel One emerged as Top 3 most visible and recalled brands of IPL 2024
The Indian Premier League (IPL) has become a premier platform for advertisers and brands to showcase their products and services ...
Volume share of celebrity-endorsed ads dropped by 23% in the first 37 IPL matches compared to the previous season: TAM Sports
Mumbai: In the 17th edition of the IPL, there was a 23% decline in the volume share of ads endorsed ...
Greenply Industries looking to build on partnership with IPL franchise Lucknow Super Giants
Mumbai: Greenply Industries continues its collaboration with Lucknow Super Giants (LSG) in the ongoing Indian Premier League (IPL) 2024 season. ...
IPL 2024 on TV witnessed growth of 12% in ad volumes/per channel during first 39 matches: TAM Sports
Mumbai: Television advertising for IPL 17 witnessed growth of 12% in ad volumes/per channel compared to IPL 16 for the ...
JioCinema and Snap Inc. team up for IPL Lens featuring live scores and AR reactions
As the Indian Premier League (IPL) buzzes with excitement, JioCinema and Snap Inc. have teamed up to offer Snapchatters an ...
Justdial reports a 19% rise in DTH installation searches during IPL Fever
IPL's 17th edition began with a record-breaking start, prompting a surge in DTH installation service searches on Justdial. It sees ...
Jio Cinema’s price cut for premium plan – a potential blow for peers in OTT: Karan Taurani – Elara Capital
JioCinema has announced its new subscription offering, ‘JioCinema Premium’. The new plans starting at a market-defining Rs.29 per month that will ...
TV reach of the live broadcast of IPL’s first 22 days on Disney Star clocked 8% growth vs 2023; TVR grows by 15%
Mumbai: Disney Star, the official broadcaster of Tata IPL 2024, continues to see a rise in TV viewership for the ...
