IPL 2023: DC vs GT peaked at 9.5 mn concurrent unique viewers on JioCinema
On April 4th (Tuesday), Delhi Capitals (DC) went against Gujarat Titans (GT) where the latter claimed its second consecutive win ...
Tag: IPL 2023
JioCinema claims over 1.6 cr concurrent views for IPL opener despite streaming glitch
The IPL 2023 opener saw the defending champions Gujarat Titans taking on Chennai Super Kings at the Narendra Modi Stadium ...
Sachin Tendulkar invites cricket fans to set new record
JioCinema recently announced Sachin Tendulkar as their brand ambassador as a part of its mission to make sports viewing synonymous ...
Subscribers back Disney+ Hotstar despite loss of IPL and HBO shows: YouGov survey
Disney+ Hotstar consumers are likely to continue with the platform despite the absence of IPL & HBO shows, finds YouGov ...
IPL 2023: Star Sports secures 13 sponsors, while JioCinema onboards 21 brands
As IPL 2023 kicks off, Viacom18's JioCinema has secured 21 sponsors, while Star Sports has managed to secure 13 sponsors ...
TVS Eurogrip Tyres rides on MSD’s sense of humour in IPL campaign
TVS Eurogrip, a two & three-wheeler tyre brand, has launched new brand campaign with a series of ad films, bringing ...
Star Sports in the crosshairs: Will Digital eventually win the battle over IPL media rights?
Crosshairs don’t kill. Instead, they set a target. Star Sports might suffer the collateral damage from this ongoing conflict of ...
Will streaming vs broadcast war rejuvenate IPL?
Most IPL promos this year by the broadcaster and the streaming partner went head on - wooing the viewer to ...
Disney+ Hotstar facing loss of 15 mn subscribers in 2023
Despite some promising content lined up for the second half of 2023, including the Asia Cup and the ICC fifty-over ...
JioCinema’s ad revenue to surpass Star India in IPL 2023, reveals MPA report
The total advertising revenue of IPL 2023 will be US$550 million, with digital grabbing a 60% share, according to the ...
