Argentine Football Association teams up with Interactive Avenues
The Argentine Football Association (AFA) and digital agency Interactive Avenues have agreed to consolidate the content and brand expansion strategies ...
Tag: Interactive Avenues
ICC Cricket World Cup scores with 44.6 mln social media mentions; Virat Kohli tops charts
The recently-concluded ICC Men's Cricket World Cup 2023 saw several stellar performances on the field. And while the players battled ...
Interactive Avenues bags Twinings’ e-com mandate
Interactive Avenues, the digital arm of IPG Mediabrands India, has been awarded the e-commerce mandate of tea brand Twinings. The ...
Rohit Sharma scores in social chatter during India-Pakistan ICC World Cup match
When India took on Pakistan in the World Cup Match, the stadium is not the only place that saw tremendous ...
Praggnanandhaa as brand ambassador: Which are the categories with a ready fit?
Rameshbabu Praggnanandhaa became the second Indian after Viswanathan Anand to reach the World Chess Final in more than two decades. ...
Interactive Avenues bags basmati rice brand Daawat’s digital mandate
Interactive Avenues, the digital arm of IPG Mediabrands India, has been awarded the full-service digital mandate of basmati rice brand ...
Will ICC World Cup 2023 score over 2019 on ad revenue?
Total IPL 2023 ad revenue dropped from last year, with big-spending brands from categories like edtech toning down spends or ...
IPL 2023 Social Listening Report: Title winner CSK tops on mentions and engagement
Interactive Avenues, a full-service digital agency and the digital arm of IPG Mediabrands India, revealed findings from its social media ...
#OneChangeForHer: A world where gender does not define you anymore
Change the way the world perceives her strength Nisha Narayanan As a leader, I believe the path to equality is ...
Think Through: Will CTV become the preferred choice for viewers this IPL 2023? Will free streaming of IPL grow viewership across the spectrum?
The much awaited 16th edition of Indian Premier League (IPL) will kickstart on March 31, 2023 with the first clash ...
