IAS launches AI-driven product to avoid ads on Made-For-Advertising sites
Global media measurement and optimisation platform Integral Ad Science has launched a AI-driven ‘Made for Advertising’ (MFA) site detection and ...
Tag: Integral Ad Science
IAS expands First-to-Market Retail Media Measurement to Criteo’s Commerce Media Platform
Integral Ad Science, a global media measurement and optimization platform, today announced a new partnership with Criteo, the commerce media ...
IAS introduces brand safety and suitability measurement for Google video partners
Integral Ad Science, a global media measurement and optimisation platform, today announced the expansion of their Total Media Quality for ...
Anzu and IAS launch measurement solution to validate 3D in-game media quality
Anzu, an intrinsic in-game advertising solution, and Integral Ad Science (IAS), a global media measurement and optimisation platform, have today ...
IAS rolls out ad measurement tools for Facebook and Instagram Reels
Integral Ad Science, a global media measurement and optimisation platform, announced that it has rolled out ad measurement tools for ...
IAS announces next-gen Quality Attention measurement product
Integral Ad Science, a global media measurement and optimisation platform, today announced the launch of its Quality Attention post-bid measurement ...
Integral Ad Science earns MRC accreditation for CTV viewable impressions
Integral Ad Science, a global leader in digital media quality, today announced it has received the industry’s first accreditation for ...
IAS enhances YouTube Brand Safety and Suitability Measurement Offering
Integral Ad Science, a global leader in digital media quality, today announced it has enhanced its partnership with YouTube to ...
Here’s why media quality matters more during the macro economic headwinds
If I were to ask a room full of people to think of the last time they went a day ...
IAS provides verification solution to Amazon Publisher Services Connections Marketplace
Integral Ad Science announced that its Publisher Optimization solution is now available within the Amazon Publisher Services Connections Marketplace. APS ...
