Opinion: Who is responsible for ordinary advertising? Client or agency?
When we see an ordinary piece of advertising, the first to get roasted is the agency – especially if it ...
Tag: Happydent
Opinion: The Best of India at Cannes
It was ironic even back then to see campaigns like Ericsson’s ‘One Black Coffee Please’, Fevicol ‘Bus’ and Google ‘Reunion’ ...
Happydent Spreads a Do-Good Message in its comeback communication
New Delhi: Happydent’s latest TVC confers the dazzling white smile a meaningful role of an enabler that triggers thoughtfulness. The ...
