GroupM Joins Global Alliance for Responsible Media

GroupM Launches Supply Path Optimization Initiative to inject transparency into programmatic buying process

International: Today, 16 of the world’s leading advertisers announced the Global Alliance for Responsible Media, an unprecedented, global collaboration with ...

Digital Continues to Dominate But Shows Signs of Deceleration; 2020 Outlook Bolstered by Political Advertising

June 13, 2019

0

New York: GroupM, WPP’s media investment group, today released its Worldwide Media Forecast, This Year, Next Year, which predicts growth of ...

GroupM closes 2019 with billings surpassing $50 billion for the first time

GroupM announces major Changes in U.S. Leadership

June 5, 2019

0

New York: GroupM, WPP’s media investment group, today announced U.S. leadership changes. Under North America CEO, Tim Castree, GroupM aims ...

GroupM launches its influencer marketing solution INCA In Asia Pacific region

May 14, 2019

0

GroupM, WPP’s media investment management group, today announced the Asia Pacific rollout of its influencer marketing solution, INCA. Leveraging GroupM’s ...