GroupM Brew: Marketers need to look beyond demographics to understand how audience is framing their identity
Marketing to a rural audience is a different ball game. And given the size of the rural market in India, ...
Tag: GroupM Brew
GroupM Brew: Brands, creators and consumers can actually create together enabled by AI
‘Generative AI & Future of Creativity’ was among the themes discussed at the sixth edition of GroupM’s ‘Brew’ in Mumbai ...
GroupM Brew: Decoding two different breeds of youngsters; respecting that creators understand their audience best
The sixth edition of GroupM’s ‘Brew’ was hosted on October 16, 2023 in Mumbai. The day-long event featured speakers, sessions ...
