IAB Tech Lab addresses industry challenges, not specific entities: Shailley Singh
The IAB Tech Lab was founded in 2014 and it is celebrating 10 years of setting what it calls high ...
Tag: Google
BJP’s ad spending with Google exceeds 100 crore, focusing mainly on voters in Karnataka
The BJP has made history by being the first Indian political party to surpass Rs 100 crore in advertising expenditure ...
Social discovery app Hunch announces their brand ambassador programme
MUMBAI: In order to capture the pulse of Gen Z, the young digital natives and content creators, Hunch, a social ...
GroupM to double media investment in Women’s Sports Ads
GroupM's media investment arm plans to double annual women's sports investment with a new marketplace, securing opportunities with major advertisers ...
5.5 billion bad ads were stopped in 2023 by Google
Mumbai: Google has released its annual Ads Safety Report - which looks at how Google has created a safer experience ...
Google reinstates Indian mobile apps removed from the Play Store
Following pressure from the industry bodies, stalwarts and IT Minister Ashwini Vaishnaw, Google has initiated the process of reinstating Indian ...
YouTube, Google DeepMind collaborate for AI-related music experiments
YouTube has introduced its first set of AI-related music experiments – Dream Track for Shorts and Music AI tools – ...
Google Pixel 8 spells out features with Mr.India Anil Kapoor, advertains
Over the last two weeks, Google has been dropping a series of films for the Google Pixel 8 phone. The ...
AdAsia 23: Consumer journeys are moving targets – Miki Awamura, Google
AFAA Chairman Srinivasan Swamy flagged off AdAsia 2023 by talking about the benefits of advertising and also announcing the new ...
The scarce successes of social media apps: What will it take to be the next Insta or Twitter?
The rise and fall of social media applications over the years have left a trail of dashed digital dreams. Platforms ...
