From Death pranks to Deepfakes- marketing at ethical cross roads
Actress Poonam Pandey faking her death from cervical cancer as part of a marketing stunt has sparked public outrage. Netizens ...
Tag: Dhunji S Wadia
Ad industry mourns loss of The Social Street’s Pratap Bose
Pratap Bose, co-founder of marketing communication agency The Social Street, has passed away in Gurgaon. According to media reports, Bose ...
Will streaming vs broadcast war rejuvenate IPL?
Most IPL promos this year by the broadcaster and the streaming partner went head on - wooing the viewer to ...
