Think Through: Will a paid streaming password sharing feature work in India?
OTT platforms have been facing the problem of sharing of passwords, incurring significant revenue losses. Netflix's planned crackdown in the ...
Tag: Deepa Bhatia
Movie buffs prioritize content over cast to watch film in theatres: survey
The failure of some big-ticket Bollywood films like Aamir Khan’s Lal Singh Chadha, Akshay Kumar’s Raksha Bandhan and Ranbir Kapoor’s ...
70 pc urban Indians claim their frequency of going to the cinema has decreased: Report
New data from YouGov reveals where people are watching new films, and shows how the shift to streaming platforms may ...
IPL continues to be a TV-first property; however engagement on digital is higher, says Havas Media Group India’s Hi-Cricket 2022 report
Mumbai: Following the encouraging response to last year’s Hi-Cricket study, Havas Media Group India has once again exclusively partnered with ...
Amazon Pantry tops YouGov’s Recommend Rankings 2021 in India with a score of 84.5%
YouGov analysis reveals Amazon Pantry tops the list of India’s most recommended brands, with a Recommend score of 84.5%. The rankings are ...
South Indians prefer subtitled content while North and East India opts for dubbed content: YouGov research
Growing quest exploring new content has resulted in vanishing boundaries, as they become language agnostic at the mercy of subtitles ...
