Tag: Connected TV

New Delhi: India TV announces the launch of India TV Speed News, India’s first 24-hour fast news HD channel tailored ...

In recent years, the television advertising landscape has witnessed a remarkable transformation with the advent of addressable TV. Addressable TV, ...

The dynamic changes in how people consume content have created exciting prospects for streaming platforms to connect with audiences in ...

Hindi news channel India TV has launched two dedicated CTV (Connected TV) channels along with its main channel stream, with ...

GroupM has unveiled TYNY mid-year global advertising revenue growth forecast 2023 which is a reviewed version of its 2023 forecast ...

What is the point of audience measurement data that is available a week or nine days later? How does it ...

During the first 3-weeks of IPL 2023, 74 pc viewers watched the tournament on Mobile and Connected TV, while 26 ...

TAM Sports, a division of TAM Media Research, has announced the launch of Connected TV & Mobile (Android & IOS) ...

Finecast, GroupM’s addressable TV company successfully hosted “Addressable TV and Beyond” – the first inaugural summit on Addressable TV in ...

The event focused on how the TV industry is witnessing a transformation and India is set to become the third ...