Costa Coffee encourages consumers to express themselves in latest ad
The Coca-Cola Company’s Costa Coffee has refreshed its brand positioning with 'YOUXCOSTA COFFEE' to foster self-expression and conversations, targeting millennials ...
Tag: Coca Cola
Opinion: ChatGPT, create an ad for Coca-Cola in India
No, ChatGPT did not create a Cannes Lion-winning ad, neither did it create something truly refreshing. Before you say ‘Here ...
Maaza urges consumers to anonymously spread joy
Maaza, Coca-Cola India’s homegrown mango drink, has unveiled its new ‘Aam Wali Dildaari, Bina Naam Wali Dildaari’ campaign. The latest ...
Coca Cola emerges as Top Brand of week 42
Top Advertisers In the Week 42 of Broadcast Audience Research Council (BARC) India data, the top six positions in the ...
Ogilvy Mumbai creates campaign for Coca Cola’s BT enabled Gift Bottle ‘Locked Coke’
Coca-Cola India has rolled out a technological product innovation - a ‘locked’ Coke, which is a limited edition bottle of ...
Diwali campaigns 2022
Brands gear up with heart-warming campaigns and urge people to celebrate Diwali together with family, friends and loved ones as ...
Coca-Cola redefines diversity with the launch of a new song featuring Indian and Korean artists
Coca-Cola India has introduced an original song ‘Memu Aagamu’, an extension of Coca-Cola’s global brand platform 'Real Magic' which invites ...
Indian Media agencies raked in $922M from global and multi-country pitches in 2021
COMvergence an independent research and data consultancy, which analyses media spend investments and produces benchmark studies on new business performances, released ...
Brands are timeless, so are SRK & Salman Khan!
The popular beverage brand Pepsi and the homegrown brand from Coca-Cola- Thums Up has roped in Salman Khan and Shah ...
Advertising at the Crossroads? 10 easy hacks for the CMO
A LinkedIn post by my friend Ashish Bhasin triggered this article. The post was about a new book co-authored by ...
