The role and importance of Performance marketing in the BFSI Industry
With rapidly increasing digital space, organizations are finding it necessary to indulge performance marketing in their marketing strategy for reaching ...
Tag: BFSI
Upcoming festive season, need for digitization and post pandemic recovery keep India Inc. hiring stable: Monster Employment Index
Following months of hiring fluctuations in the Indian landscape, the white collar environment in India has stabilized on an annual ...
How can advertisers address trust deficit for BFSI brands?
The Indian BFSI sector has witnessed exponential growth in recent years as the sector has been valued at over INR ...
News Channels command 67 pc share of Ad Volumes by BFSI Advertisers on TV during Jan-Mar’22: TAM Report
TAM has released its TAM AdEx-Cross Media Report for BFSI sector on TV, Print, Radio and Digital during Jan-Mar’22. TV ...
Ad Volumes soar by 20 pc for Radio Advertising during Jan-Mar’22: TAM Report
According to TAM AdEx-Report on Radio Advertising for Jan-Mar'22, Ad Volumes grew by 20 pc compared to Jan-Mar’21. Among the leading ...
Customers’ faith in insurance as a secure financial instrument has been bolstered by the pandemic: Vinit Kapahi, Aviva India
In an e-mailed interaction with Medianews4u.com, Vinit Kapahi, Head of Marketing, Aviva India, explains the changes that Covid has thrust ...
Demand for jobs in BFSI has spurred beyond pre-pandemic levels: Monster India
Mumbai: The swift adoption of digital payments and use of ever-evolving technologies such as AI, ML, and blockchain have largely enabled ...
