BARC Week 25: Star Plus lead in the across genre and HSM category
Star Plus maintains the first spot across the top channels category with 2961.93 (‘000s) weekly AMA followed by SUN TV ...
Tag: BARC
BARC Week 16: Star Sports1 Hindi maintains the top spot with 3928.6 AMA across genre category
The Broadcasting Audience Research Council (BARC) released data for Week 16. Among the Top Channels across the genre and all ...
In-Content Advertising shows higher uplift in multiple brand parameters: Study
Mumbai: In a first-of-its-kind study to understand the effectiveness of In-Content Advertising, Whisper Media released insights on the effectiveness, efficiency, ...
Times Network bats for Bonafide usage of Landing Pages; calls it a perfectly clean marketing tool permitted by the law
Mumbai: News Broadcaster Times Network has issued a statement to inform and educate the public and viewers on the widely ...
Times Network Contemplates Legal Action in BARC TRP Scam
Mumbai: Bennett Coleman & Company Ltd. (BCCL) contemplates legal action against the TV Viewership Measurement Agency, BARC India for causing ...
Government Will study the TRP report says, Union minister of information and broadcasting Prakash Javadekar
The committee formed by the government to review TV viewership/TRP has submitted its report. Formed by the Ministry of Information ...
Some people’s misdoings cannot put BARC under spotlight: Shashi Sinha to Kailashnath Adhikari, MD, Governance Now
New Delhi: Speaking in defense of BARC (broadcast audience research council) media veteran and chairperson of the technical committee of ...
BARC WK 42: Zee TV achieves the 2nd spot in Hindi GEC Pay-TV category; Star Utsav leads Hindi GEC Rural
For week 42 in the Hindi GEC Pay-TV category, we see Star Plus leading the category with 936mn impressions. In ...
Bombay High Court Stays BARC Order against India Today TV
New Delhi: The Bombay High Court has stayed the order and directed BARC India not to take any coercive action ...
Was BARC’s move warranted?
Mumbai: Yesterday BARC released a statement saying they would be pausing Audience Estimates for the next 8-12 weeks. What made ...
