Television Welcomes Over 850 New Advertisers in July 2021: BARC India THINK Report
Followed by the strong positive trend for television Ad Volumes in H1 2021, July 2021 re-affirms advertisers trust in the ...
Tag: BARC India
BARC India Launches its New Ad Campaign #MeasuringMoments
Mumbai: Whether it’s a sport that makes viewers sit on the edge of their seats, or the comeback of a ...
Television Ad volumes for June 2021 grew by 6% over June 2019: BARC
With the economy showing steady signs of recovery, India’s advertising community continues to place their faith in television, indicates BARC ...
Television Advertising Continues to Stay Strong & Resilient with 63% new Advertisers: BARC’s May 2021 Ad Volumes Report
2021 began on a high note for television Ad Volumes. Despite a marginal dip from April 2021 due to the ...
BARC India’s BARC4BETTER supports Blood Donors India initiative on World Blood Donation Day
Sachin Tendulkar commemorated this year’s World Blood Donor Day - June 14, 2021, by donating blood himself along with his ...
BARC Week 22: Reckitt India leads the Top brand list
According to the Broadcast Audience Research Council (BARC) India weekly report, among the Top advertisers’ category, Hindustan Lever bagged the ...
Ad Volumes for FMCG in April 2021 grew by 166% and 42% compared to 2020 and 2019 respectively
Mumbai: “Television continues to be resilient even during the most difficult times and data from January to April 2021 reinstates ...
Total TV Owning Households grew 6.9% to reach 210 Mn; TV Viewing Individuals at 892 Mn: BARC India TV Universe Estimates 2020
Mumbai: Television measurement body, Broadcast Audience Research Council India (BARC India) has released the "TV Universe Estimates 2020” which reveals ...
Total Ad Volumes registers 21 % growth in 2021 compared to 2020: BARC Advt Report
Mumbai: BARC India released its Advertising Report 2021. The report reveals that the advertising revival has seeped into Jan-Feb 2021, ...
Total TV Viewership grew by 9%, reaffirming the strength of television as a medium in India: BARC Yearly Report
The Broadcast Audience Research Council ( BARC) launched the third edition of its Yearbook today. 2020 was a year that ...
