Brands up their marketing strategies to celebrate the day of love

Valentine’s Day, an international festival celebrating the feeling of love, holds a greater significance than just a day for the ...

Cadbury Dairy Milk unwraps every day at-home moments with its new campaign

February 2, 2022

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Mumbai: India’s most loved chocolate brand, Cadbury Dairy Milk, rolls out an all-new campaign ‘Fridge Mein Meetha, Toh Ghar Meetha’, ...

Cadbury launches Phase 2 of its ‘Not Just A Cadbury Ad’ campaign in collaboration with Rephrase.ai

October 30, 2021

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Mumbai: When the lockdown had more than 6 crore small businesses struggling for survival last year, Cadbury Celebrations extended their ...

Mondelez India Empowers Small Businesses with ‘Not Just a Cadbury Ad 2.0’ Created by Ogilvy

October 27, 2021

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Mondelez India, the makers and bakers of some of India’s much-loved snacking brands – Cadbury Dairy Milk, Bournvita, and Oreo ...

Facebook Unveils The Playbook for Building Brands in 2020 and Beyond

December 19, 2019

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New Delhi: Facebook India today held its inaugural ‘Building Brands Summit’ in Gurugram to bring industry leaders from more than ...

Cadbury Dairy Milk Silk ropes in Kartik Aaryan as Brand Ambassador

August 27, 2019

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Mumbai: Cadbury Dairy Milk Silk, India’s favourite premium chocolate brand ropes in new-age Bollywood actor, Kartik Aaryan, as the new entrant into ...

Cadbury Dairy Milk’s ‘Purple Heart’ Campaign Takes on Cyber Bullying

August 6, 2019

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Mumbai : Cadbury Dairy Milk, India’s favorite chocolate brand, recently announced the launch of #HeartTheHate campaign, against Cyber-Bullying in the ...