Strategy is growing in importance and divergence but lacks diversity in its hiring: WARC’s Future of Strategy 2021 report
The strategy career path is diversifying, but there remains a lack of diversity in its hiring, finds WARC, the global ...
Tag: Amy Rodgers WARC
Mobile video is top priority for APAC marketers as ad budgets remain resilient despite the COVID-19 crisis
International: Asia Pacific is a leader in mobile adoption and will likely continue to be so with nearly all marketing ...
Mobile remains the fastest growing channel despite budgets being impacted by COVID-19 crisis
International: Mobile budgets are being impacted by the COVID-19 outbreak, but mobile remains the fastest-growing channel, with nearly all marketing ...
Global survey of senior strategists reveals the challenges and opportunities brought on by the COVID-19 crisis
International: 26% of respondents surveyed have seen headcounts decreased, and a further 18% were expecting them down the line. This ...
