Advertising spend by Big Tech reached $46.6bn in 2021, accounting for 6.0% of all ad investment globally
Mumbai: A new WARC analysis of advertising investment by eight major digital platforms has underlined the importance of ‘Big Tech’ ...
Tag: Alex Brownsell
‘IRL’ ad investment worldwide will reach $44.4bn in 2022, still 1.6% down on pre-COVID levels: WARC
A new WARC analysis comparing global ad spend with the latest citizens mobility data reveals that the recovery of investment ...
