Trivandrum: Kerala GEC market is flooded with variety of Non-fiction shows due to the persisting competition between channels to attract it maximum eyeballs. As they compete to deliver unique content, the Malayalam audience witness plenty of reality formats based on Singing, Dancing, Cooking, Multi-talent skills, IQ etc…
Malayalam entertainment channel Surya TV decided stay away from the reality war and extend a mass entertainer Celebrity game that suits the entire family with the launch of a new Celebrity game show “Super Challenge”.
The one hour fun filled show has 10 new celebrities from film and TV industry in every episode. The show will feature 200 artists, 36 games, 4 rounds per episodes and around 25 mad penalties and few extra walk-in characters. Surya TV has commenced Super Challenge on last Sunday and it is scheduled to be aired at 09:00 PM.
Super Challenge was created in a grand sets with rich making and packaged with a high standard of presentation.
Speaking on the launch of Super Challenge, Aldam Jacob, Network – Non Fiction Head of Sun TV Network said, “This will be total family entertainer that will be attracting audience of all ages. The show was packaged uniquely to extend altogether a different experience to audience. They wouldn’t have witnessed a celebrity game show of this kind in the past. We wanted to de-stress them from high pressure reality formats by offering this mass entertainer show that will beat their Monday morning blues also”
“The show aims to revive the family bonding time through games and endorses the adage that “the family that plays together, stays together”. The celebrities participating in the show let go of all their inhibitions and play wild party games with joie de vivre” added Aldam.
Super Challenge is one of the latest releases from the creative stables of Surya with promises to entertain the audience without fail, since Kerala has not seen a TV show with so many games in a glamorous set-up played by their favourite celebrities. The show is anchored by Ms. Shruthi Menon and Ms. Pujitha Menon.
The feel good, high decibel, mass market show is expected to appeal to the entire family and also motivate them to play similar games at home and elsewhere.