Hakuhodo India has appointed Sumant Bhattacharya as its Managing Partner – Strategy. He, previously, worked for Publicis Communications as EVP Strategic Planning.
Announcing the new position on his LinkedIn handle, Bhattacharya wrote, “Happy to share that I’m starting a new position as Managing Partner – Strategy at Hakuhodo India!”
Prior to this, Bhattacharya worked for Publicis Communications for a short period. Before this, he associated with GroupM as National Head – Communication Planning between 2018 and 2023. Previous to this, Bhattacharya served for Lowe Lintas and Partners as Senior Vice President – Strategic Planning from 2014 to 2018. Prior to his stint with Lowe Lintas, he positioned as AVP & Planning Director at Grey Worldwide. He also began his career as AVP and Strategic Planning Director as JWT since 2012.
Bhattacharya brings to the table an extensive professional experience. He also has a proven track record of being a brand marketing expert. He has excelled in areas such as market sizing (TAM, SAM and SOM) and prioritization, consumer insights, buyer journeys brand framework, culture, content & communication, consumer cohorts, digital strategy, e-commerce, and offline and online deployment.