Mumbai: The week 14 viewership data released by BARC India for the period between Saturday, 30th March 2019 to Friday, 5th April 2019, gives us a clear picture of the rankings of TV channels across genres. Total TV impressions under all India TG: India Urban 2+ stood at 15.17 billion impressions and TV+OOH has registered 15.33 billion impressions in week 14.
The ratings of TV channels across genres have witnessed a strong shuffle against week 13, with Star Sports 1 Hindi taking the lead with 111 mn imps, Dangal, the market leader in week 13 has dropped to the 2nd position with 110 mn imps. Sun Network’s Tamil GEC Sun TV and Big Magic have retained its position in the 3rd and 4th slots with 892 mn imps and 691 mn imps respectively. Star Maa and Star Plus have interchanged their position and stood at 687 mn imps and 643 mn imps respectively. Zee TV retained its ranking and occupied the 7th slot in the list with 569mn imps this week.
Further, the new entrant in week 14 top 10 channels across genres list is yet another regional channel, Star India’s Tamil GEC Star Vijay that ranked the 8th place with 520 mn imps. The channel has replaced its very close rival Zee Tamil that featured in the 10th place in the list in week 13.
Sony has been pushed to the 9th rank with 513mn imps while Colors settled at the 10th place in week 14.