Mumbai: SportZchain, a leading Indian blockchain-based platform, has roped in Meraki Sport & Entertainment as its exclusive Marketing Services agency
SportZchain has recently partnered with select teams viz. Tamil Thalaivas, Dabang Delhi Kabaddi Club, Bengal Warriors & Gujarat Giants in the Pro Kabaddi League.
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Speaking at the announcement Siddharth Jaiswal, Founder & CEO of SportZchain said “As a start-up, when you are in the process of establishing your presence in the market, you need the right fit when it comes to marketing and brand solutions. Someone who completely understands what your end-objective is, and accordingly provides innovative and disruptive solutions as well as research and insights.
Meraki Sport & Entertainment are who you need, a proper mix of youth and experience, a team that is passionate about sports, and always ensuring that we are ahead of the curve. We look forward to working with them in this exciting and fast-paced world of sports tokens and NFTs”.
Meraki Sport & Entertainment, one of India’s leading sport marketing & consulting companies, offering integrated solutions to Brands, Teams, Athletes & Properties, will also be responsible for creating & implementing fan engagement & communication strategies, apart from managing the brand’s digital & social media footprint, to drive awareness & adoption of fan tokens & cryptocurrency.
“Web 3.0 has quite literally been a game changer in the world of sport. Blockchain driven technology has enabled fans to connect with their teams in a manner not experienced before. SportZchain is at the forefront of this innovation and we at Meraki are excited to partner with them to drive their mission of creating the “Invested Fan”. We are also particularly excited that as an Indian company with global ambitions, we are partnering with another Indian company who harbours those same global ambitions”, said Toshan Patil, Co-founder & Director of Meraki.