Sports For All, a multi-sport tech driven competition organisers, has announced association with Khelo India Youth Games as a powered by sponsor for the next five years.
Through this strategic partnership, SFA will invest ₹12.5 crores over the next five years to contribute in developing India’s sporting DNA.
“With the belief that potential can only be translated into performance if sport finds support at the grassroots level itself, we launched SFA Championships in 2015. Having overseen immense success through our innovative technology-based approach over the years across numerous multi-sport grassroots championships, SFA is delighted to come on board as the Powered by Sponsor for Khelo India and reinforce country’s sporting canvas as a pipeline and nurturer of the KIYG mission – reviving the sports culture in India at the grass-root level. Through this association, SFA will be fully focused on bringing all key stakeholders of sports together for a trustworthy, transparent and seamless growth of grassroots experience,” said Rishikesh Joshi, Founder of SFA.
“SAI is happy to have Sports for All (SFA) as a Powered by sponsor of KIYG2022. SFA’s work in sports, aligns with the larger vision of the government to identify and nurture grassroot level sporting talent. Khelo India Youth Games being the largest platform for multisport competition for young athletes in the country is the right platform for this association,” said Sports Authority of India (SAI) spokesperson.