New Delhi: In an industry where ‘going viral’ and ‘getting more eyeballs’ are key when it comes to strategizing content for brands, Sociowash successfully did the same with their recent hiring campaign.
![Pranav Agarwal, Co-founder, Sociowash](https://www.medianews4u.com/wp-content/uploads/2021/07/Pranav-Agarwal-Co-founder-Sociowash.jpg)
Commenting on the campaign for mass hiring, Pranav Agarwal, Co-founder, Sociowash said, “As a creative agency, we were glad to have the impact we intended. Having worked with brands like Tinder, Nykaa, Voot, Hero Lectro & Zomato to name a few, and aligning with our growth strategy, we needed more than just a regular post for hiring and that’s when we chose to go forward with a quirky approach just like we did back in 2017 and it created a quite a buzz and worked very well for us.”
“This campaign, for us, is like going back to the roots (people would call it The OG) and building it multifold and giving a push to attract the right talent. We took this opportunity to give a glimpse of our company’s culture, create a benchmark, and of course try and attract the best creative talent at the same time. Keeping in mind our long-term growth plan, we want to expand in every way, whether it’s our team size or the number of clients. There is a change in strategy and goals and this is just the start to it”. He added.