Mumbai: Shopify, a leading global commerce company, has appointed Bharati Balakrishnan as Country Head and Director, India, to spearhead its business in the fastest-growing ecommerce market of 2021 (eMarketer). Balakrishnan will be leading a growing team that will continue to focus on supporting made-in-India companies of all sizes and flavours on their journey to becoming leading global DTC brands. Balakrishnan also intends to draw on her deep ties with the Indian ecommerce and start-up communities to strengthen Shopify’s robust ecosystem of partners and developers as a key source of tailored apps and tools to help merchants start, scale, grow and manage their businesses.
Bharati joins Shopify with more than 15 years of experience in various roles at global management and tech firms, including Alibaba, Bain & Co, Future Group and Paytm. Her deep operating experience in building national brands from the ground-up, coupled with broad expertise straddling brick-and-mortar, distribution, ecommerce, and India’s burgeoning start-up ecosystem, will help drive Shopify India’s continued growth.
Balakrishnan shared: “I have 3 simple goals: reinforce Shopify’s position as the go-to commerce platform for Indian businesses of all sizes; further reinforce our reputation as a merchant-first platform and grow Shopify’s key merchant and partner relationships.”
“Shopify is here to make commerce better for everyone as your ecommerce partner of choice. Whether you are starting an online store from scratch, preparing to expand globally, or thinking of how to deliver to your first Chandigarh customer from Kolkata, come collaborate with Shopify. There are more entrepreneurs, start-ups and SMBs emerging all across India than ever before, and Shopify is here to help them grow” emphasized Balakrishnan.