Mumbai: Publicis Communications announces today the appointment of Saurabh Varma as CEO of Publicis Communications India.Varma’s appointment comes on top of his existing responsibilities as CEO of Leo Burnett’s South Asia operations, and he will be based in Mumbai.
Varma, as well other country leaders Nakul Chopra and Praveen Kenneth, will continue reporting to Loris Nold, global COO of Publicis Communications, in charge of the APAC & MEA region. In the Indian sub-continent, Publicis Communications comprises Leo Burnett, Publicis India, Law & Kenneth | Saatchi & Saatchi, Orchard India, MSLGROUP, Publicis Ambience, Publicis Capital, Indigo iStrat and Publicis Beehive.
Nold commented, “With Saurabh leading our India efforts, I am very confident that we will drive significant acceleration across Publicis Communications, ultimately for the direct benefit of our clients”
Varma added, “I am thrilled to be given the opportunity to help our creative brands fully leverage the strength of our collective expertise around digital, shopper marketing, PR and production platforms. In my mind, Publicis Communications is first and foremost about giving our clients full access to our capabilities, talent and resources across the country, as our aim is to deliver end-to-end solutions to all of our clients.”
Varma was appointed Chief Executive Officer of Leo Burnett India in 2013, and a year later, was elevated to a South Asia role. He has about 20 years of industry experience, seven of which were spent as Chief Strategy Officer for South Asia, in Singapore.